VALOR’s communication, dissemination and exploitation partner, Pensoft Publishers, has published a blog post introducing the project. The blog post outlines VALOR's aims to understand the impacts of pollinator shifts on ecosystems, farm businesses and local communities through interdisciplinary research and modelling. 

Launched in January 2025, VALOR is funded by Horizon Europe and coordinated by Dr. Tom Breeze (University of Reading). The project will run for four years with an aim to adopt a systems-based approach that explores the cascading impacts of pollinator shifts, from flower fork and beyond.  

VALOR consortium includes 13 European partners and three associated partners from China and Australia, spanning disciplines from ecology and sociology to economics and communication. 

Read full blog post here.